Salon Ivey


Every aroma tells a story, and our new Pure-Fume™ Hair Mists—which also soften your strands with nourishing oils—tell tales from three different corners of the globe.“   The aromas in the mists bring to life the very distinct spirits and aromas of the places they represent,” says Kate Rosso, Associate of Aveda Pure-Fume™ Aroma. GUY VINCENT,

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Devout yogis understand the power of positive actions and thinking.  Yoga instructor and #AvedaPartner Laura Kasperzak practices every day, and not only gets to see the positive effects it has on her- but also for her daughter Jayden, a mini yogi at the ripe age of seven.   “It was really over the past year where Jayden’s love

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Chances are you have a multi-step skin care routine, but when it comes to the skin under your hair (that would be your scalp), you may not do a single thing. But your scalp is simply an extension of your facial skin, notes Justina Mejia-Montane, Vice President, Global Product Development at Aveda. And just like

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    Tricia Rivas, owner of Trixies Salon in Des Moines, Iowa, certainly has the heart of a true #BeautyHeals leader. A talented Aveda Artist, Tricia has a passion for the haircare industry and an unstoppable drive to give back to her community. These two attributes collided into the development of her incredible nonprofit organization, the Dream Catchers Foundation,

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